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Autumn Robinson

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Atlanta-based UX writer/content designer with a background in UX design, education, and English. Believes in the power of relationships and words.


Professional Experience

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Lead, Relay Product Insights | Amazon

July 2024 - Present

 

Goal: Create engaging digital content to drive adoption of Amazon Relay products supporting thousands of daily freight movements across North American, European, and Japanese fulfillment centers​

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UX Writer | Cherry on Tech

January 2024 - May 2024

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Goal: Participate cross-functionally on a tech squad of 11 to redesign website content for City Door and Hardware

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  • Ensure alignment of project goals via close collaboration with UX design squad member

  • Leverage AI to create more engaging, consistent, and impactful copy while minimizing production time

  • Main deliverable: City Door prototype

  • Tools: Slack, Google Meet, Figma, JIRA

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Marketing & Communications Specialist | Tara Simon Studios

January 2024 - May 2024

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  • Goal: Redesign and maintain company website pages and provide ongoing marketing support

  • Write and edit copy for emails and landing pages

  • Design posters and graphics for promotional programs

  • Sample deliverables: Landing page, 3 Live emails

  • Tools: Slack, Google Workspace, HighLevel, CSS, Canva

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UX Writer | Cherry on Tech

October 2023 - December 2023

 

Goal: Participate cross-functionally on an agile tech squad of 6 to develop content for Unmatched

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  • Ensured alignment of project goals via close collaboration with UX design squad member

  • Wrote and iterated on long-form copy and microcopy while adhering to brand voice and tone with a style guide

  • Leveraged AI to create more engaging, consistent, and impactful copy while minimizing production time

  • Formulated a survey and usability test script to gather user feedback and assess product functionality

  • Co-facilitated usability testing sessions with participants to identify user needs and actionable insights 

  • Main deliverable: Unmatched prototype

  • Tools: Slack, Figma, FigJam, Notion, Google Meet, GitHub

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Lead Content Designer/UX Writer Apprentice | Tech Fleet

September 2023 - December 2023

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Goal: Design clear, brand-consistent writing guidelines for The Melanin Village
 

  • Recruited and co-led a team of 6 in implementing a website content audit and creating a content style guide

  • Collaborated cross-functionally on an agile team of 30+ to determine brand archetypes, brand characteristics, and viable platforms for site migration

  • Aligned project efforts with user needs and business goals

  • Main deliverable: The Melanin Village content style guide

  • Tools: Figma, FigJam, Slack, Google Workspace, Notion, Zoom

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Freelance Content Designer/UX Writer 

May 2023 - August 2023

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Goal: Enhance UX by integrating clear, concise, conversational copy into user-centered designs
 

  • Goal: Enhance UX by integrating clear, concise, conversational copy into user-centered designs

  • Designed UI/UX and wrote data-informed copy for 13 pages of a hat e-commerce site in 3 months

  • Transformed insights from 21 participants and 5 competitors into 10+ data-driven iterations 

  • (Re)designed and (re)wrote on-brand digital content while leveraging AI to minimize production time

  • Main deliverable: Bucket Head product screens

  • Tools: Miro, Figma, Airtable, Google Workspace

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Freelance UX/UI Designer

May 2022 - April 2023

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Goal: Implement a mobile-first UI/UX revamp for FredsCloset.org in 30 days

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  • Redesigned UI/UX and rewrote copy on a team of 3 to boost nonprofit and website engagement

  • Main deliverable: Fred’s Closet prototype

  • Tools: Figma

 

Goal: Design a personalized skincare app prototype in 4 months

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  • Transformed insights from 20 participants and 2 competitors into 9 data-driven iterations

  • Main deliverable: All Good Skin prototype

  • Tools: Figma, UsabilityHub

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Instructional Designer | Barclays Bank US

April 2022 - November 2022 

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Goal: Create and upgrade UX for internal learning materials
 

  • Developed and delivered learning solutions across 3 lines of business for 10+ projects on a team of 11

  • Initiated biweekly meetings to foster camaraderie among the 5 newest designers

  • Tools: Articulate 360, Camtasia, Microsoft Office, Photoshop

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Writer & Editor | The Mather Group LLC
May 2021 - March 2022


Goal: Write and improve digital marketing content​

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  • Created strategic, research-based content for company and client stakeholders, involving 200+ individual edits

  • Tools: Google Workspace

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Elementary School Teacher | Upper Darby School District

August 2017 - December 2020

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Goal: Cultivate fourth-grade students’ learning accountability
 

  • Fostered inclusive, differentiated learning environments

  • Facilitated the development of personal and social skills for 150+ learners

  • Designed and delivered universal online learning experiences on a team of 4

  • Achieved a Distinguished teacher rating with a score of 2.5/3 points

Contact

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linkedin.com/in/autumnlrobinson/

 


Education

2023 | Certificate

UX Writing Intensive, 250+ hours

UX Writing Hub

 

2022 | Certificate
UX/UI Intensive, 780+ hours CareerFoundry


2022 | Graduate Certificate
Instructional Design
The University of Memphis


2016 | Master of Science

Elementary Education
Drexel University

2013 | Bachelor of Arts
English
Duke University

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Skills

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A/B Testing

Agile UX
Basic HTML/CSS

Content Design

Content Testing

Content Writing

Cross-Functional Collaboration
Data Analysis

Design Thinking

Editing
Inclusive Design
Information Architecture

Product Analysis
Product Design

Project Management

Prototyping
Style Guides
Usability Testing
User-Centered Design
User Flows

User Journey Maps
User Research

UX/UI Design

UX Writing
Wireframing

Writing

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